Mobile Catering Units – How Can You Maximise Profitability?

Mobile catering units can represent a relatively low cost way into the booming street food business. In this post, we take a look at how owners can maximise their profitability, read on for more information.

Select Your Food Carefully

Your product will be at the very heart of your mobile catering unit business, so deserves plenty of careful consideration. It can be a good idea to choose to sell something you’re passionate about. If you know the ins and outs of a product you’re likely to know how to understand the art of preparing it. Moreover, working with something you are deeply invested in can help a person to maintain the motivation required to succeed in the street food business.

However, choosing a product you’re passionate about isn’t the be all and end all. You should also think about logistical considerations such as ease preparation and storage, as well as its longevity. If your product doesn’t score particularly highly in any of these criteria then it can be a good idea to bolster your product arsenal with other items that do, such as high mark up goods like canned drinks, packaged snacks and tea and coffee.

Find a Good Plot

The growing popularity of a street food means that it can be a competitive business; so it may make life even more difficult if you set up shop in an area that is densely populated with food trailers that sell the exact same product as you. This said, lots of food trailers in on spot doesn’t necessarily mean bad news; it could also indicate a very profitable patch and may still be worth checking out, as long as there’s plenty of diversity among the products being sold.

You should also consider the footfall that an area receives, ideally a patch should be quite high in traffic. This may be on a continual basis, like with airports, train stations and bus stations, or intermittently, like a stadium, exhibition centre or even a field (think Glastonbury).

Mobile Catering Units – Find Out More

Click on the following link for more information on mobile catering units services. For mobile welfare cabins click here