Portable Coffee Shop – Reach Customers Others Can’t
Across the UK, some 70 million cups of coffee are consumed every day. The average male coffee drinker will have about 13 cups of the black stuff during a single week, while a female counterpart will drink around 11. Clearly, it is a competitive industry but a portable coffee shop can help you to reach customers that others can not – we discuss more in this post.
Make the Most of Your Mobility
The old boxing trainer’s adage goes that if you have a short fighter, you should make them shorter. On the other hand, if you have got a tall fighter taller, make them taller.
At first glance, this axiom may not seem particularly relevant to the coffee industry, but it is all about exploiting the tools you have at your disposal. Therefore, if you’re the owner of a portable coffee shop, you need to take advantage of your mobility.
Following Footfall
The beauty of a portable coffee shop is that it allows you to follow footfall. This puts a huge number of consumers in your reach that may be out of the grasp of static coffee retailers, such as shops.
Consider the high footfall areas in your vicinity and identify the busiest periods at the respective locations. Allow footfall to dictate your schedule and move from patch to patch to catch the crowds.
You should also keep up to date with any regular or one of events that take place in your catchment, such as football matches, music concerts and festivals. You can arrive on the scene to serve the thirsty hoards, who are out of reach for less mobile retailers.
Portable Coffee Shop – Find Out More
Click the following link to find out more about portable coffee shop solutions or for more information on welfare cabins, click here.